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Sponsors, partners & partnerships

The emphasis on partnership formed the basis of the academy’s inception, set out by founding educational partner, the BRIT School and founding industry partner Maverick TV, who have both worked alongside the sponsors.

The early vision for the academy was always to develop a strong outward-facing ethos in which students and staff from BOA would benefit from a network of expertise and opportunities from partners and industry curriculum affiliates. These partnerships have continued to flourish in the academy’s infancy; the links with the BRIT School and Maverick remain robust and vibrant, and new partners from across the West Midlands region and beyond continue to emerge as BOA becomes a hub for creative and digital innovation and excellence.

BOA is committed to engaging directly and creatively with its community, educational and industry partners. From the outset the academy has worked closely with Birmingham City Council and the creative industries in Eastside and beyond.

Academy partners offer substantial and significant long-term strategic support. They offer high levels of logistical and practical support and / or investment. They offer exciting opportunities for the students to work in collaboration with educational institutions and creative industries on a range of project developments. Importantly, they offer career progression into either higher education or the world of work.


Our Sponsors

The day-to-day activities of BOA are funded by the Department of Education.

Our principle sponsors are:

Ormiston Trust

Improving the life-chances of children and young people Ormiston Trust is a national charity that aims to improve the life-chances of children and young people so they can fulfill their potential and lead happy and productive adult lives.

Our mission is to invest in the delivery of high quality practice in children’s services and schools that will improve wellbeing and attainment. To achieve our mission, we work in close partnership with young people, families, the community and other stakeholders, including statutory and voluntary organisations, the private sector, and local and national government.

The Ormiston Trust is a multi-academy sponsor, with 16 academies operating across the country. The academies are supported through Ormiston Academies Trust and Ormiston Education.

Ormiston Trust
1 Bell Yard, London, WC2A 2JR
Tel: 0207 266 7940

Birmingham City University

Birmingham City University is a forward-looking institution with 25,000 students and an excellent and established reputation for arts, media, performance and design. Birmingham Institute of Art and Design, Birmingham Conservatoire, Birmingham School of Acting and Birmingham School of Media are examples of parts of the University which together produce over 1,200 new creative industries professionals every year, making the University the largest supplier of new talent to the UK’s cultural and creative industries outside London. A combination of academic and practical training, access to state-of-the-art facilities and professional development in partnership with industry leaders, ensures that the University’s graduates enter the workplace with passion, creativity and the skills to succeed.

Linking up with the Ormiston Trust, Birmingham City University seeks to provide similar learning opportunities for the 14 to 19 age group and to provide real opportunities for talented young people from across the region. As BOA develops Birmingham City University will not only continue to provide advice and support on curricular development and industry engagement, but will introduce progression programmes to help ensure that academy students set themselves high aspirations and get access to high quality degree-level education.

Birmingham City University
University House
15 Bartholomew Row
B5 5JU
United Kingdom
+44 (0)121 331 5000



The Artsmark Award is the only creative quality standard for schools and education settings, accredited by Arts Council England. We support settings to develop and celebrate their commitment to arts and cultural education.

In 2015, the programme was refreshed to align with School Improvement Plans and support core EBACC and STEM priorities, giving the curriculum breadth and balance.

Artsmark is awarded at three levels; Silver, Gold and Platinum and BOA have been recognised with the highest level of Platinum. 

Arts Council England
Brooklands, 24 Brooklands Avenue


Our founding partners are:

 The Brit School 


Donates theatrical lighting
Offers training and work placements

Live Nation

Offer work placements with production and events management

Maverick TV

Free Radio

Provides work placements
Offers performance, broadcasting, event management and videography opportunities


Offers performance and training support
Provides apprenticeship opportunities


Companies BOA haS worked with so far INCLUDE:

  • BBC
  • Birmingham Central Library
  • Birmingham City Council
  • Birmingham Rep Theatre
  • Birmingham Royal Ballet (BRB)
  • Birmingham School of Acting
  • Can You Dance?
  • CBSO
  • Channel 4
  • City of Birmingham Symphony Orchestra
  • City Save Credit Union
  • Codemasters
  • Company Chameleon
  • Creative Alliance
  • DanceXchange
  • Eastside Projects
  • Film Birmingham
  • Free Radio
  • Key Note
  • Laban
  • Live Nation
  • MADE
  • Mailbox
  • Maverick TV
  • Media Dog
  • Millennium Point
  • Mockingbird Films
  • Motionhouse
  • National Arts Awards and Arts Mark
  • NAtional Children
  • NDTA
  • NTI (BCU)
  • PRG
  • Punch Records
  • Q.U and The Old Joint Stock Theatre
  • Re:Bourne (Matthew Bourne) and HippodromeRewired PR
  • Serious Games Institute
  • Serious Games International
  • Signal FM
  • St Martin's Institute of Higher Education
  • Strangeface Mask Company
  • Tate Modern
  • The Birmingham Hippodrome
  • The Custard Factory
  • The Electric Cinema
  • The IKON
  • Thinktank
  • Topshop
  • Trinity College London and the Arts Council of England
  • Walloverit
  • Wenna Play
  • Youth Dance England